PaisaMaps for businessUses it
- Analysts
- Expansion and BD managers
- Planners and consultants
Reads the map, builds shortlists, uploads data, runs forecasts and exports.
What they getThe evidence, assembled in hours.
Solutions
Two ways in: who you are, or what you need to decide.
Start with your industry, or jump straight to the decision: choosing a site, sizing a market, reading a catchment, planning territories.
By industry
Built around five kinds of buyer
Retail & F&B
Where to open the next store
Learn more →
Real estate & hotels
Demand around a project or property
Learn more →
Lenders, NBFC & fintech
Area-level affordability and market size
Learn more →
Any business
Know where your customers can afford you
Learn more →
Agencies & consultants
One account, every client
Learn more →The map of it
Every industry, every decision
Industries across, decisions down. Open either side: each page links to the other.
| Retail & F&B | Real estate & hotels | Lenders, NBFC & fintech | Any business | Agencies & consultants | |
|---|---|---|---|---|---|
| Site selection → | Lead use | ✓ | — | ✓ | ✓ |
| Market sizing → | ✓ | ✓ | ✓ | Lead use | Lead use |
| Catchment analysis → | ✓ | Lead use | — | ✓ | — |
| Credit & affordability → | — | — | Lead use | — | ✓ |
| Territory planning → | ✓ | — | ✓ | ✓ | — |
| Portfolio benchmarking → | ✓ | — | ✓ | — | ✓ |
'Lead use' is the decision that industry most often starts with.
By decision
Six decisions it helps with
Site selection
Rank candidate pincodes for a new location
Learn more →
Market sizing
Households × spend for a city, region or radius
Learn more →Catchment analysis
Who lives around a site and what they spend
Learn more →Credit & affordability
Area affordability as a lending input
Learn more →Territory planning
Balance sales and delivery territories
Learn more →
Portfolio benchmarking
Score the stores and branches you already have
Learn more →Who's involved
Three people in every decision
Whatever the industry, the same three roles meet PaisaMaps.
Reads it
- Heads of expansion, risk or projects
- COO / CEO
- Committees and clients
Reviews comparisons and reports, approves or rejects.
What they getA decision document with the reasons on it, free as a viewer.
Pays for it
- Budget owner: expansion, growth, risk or BD
- CFO
- Founder
Funds the workspace from the budget the decision protects.
What they getCapital that follows demand, and fewer expensive mistakes.
Keep exploring
Where to go next
How it works
Use the map free without signing in, then sign in to save locations, unlock signals and plan expansion in the workspace.
Read more →Why PaisaMaps
What makes PaisaMaps different: pincode-level purchasing power for 15,331 pincodes, traceable sources, decision tools and…
Read more →Platform overview
Location intelligence for India: a live pincode purchasing-power map, 15 economic signals, a team workspace for comparing…
Explore →See your own market on the map
Tell us the cities and the decision you're making. We'll walk through it with you on the real data in about 20 minutes.